brand marketing strategist and food product innovator.
hi, i’m hayley!
i'm a freelance brand marketing strategist and food product innovator. i have a passion for strengthening brands via creative storytelling, event production and management, and community building. i have mainly worked in the startup world on small, scrappy teams.
food is one of my creative outlets, and when I am not outside, you can definitely find me in the kitchen, hosting dinner parties, or crafting wax molds for silver jewelry.
brands i have worked with (marketing): Cosmos, Big Bold Health, Smallhold, Anodetome Studio, Parker Studios, Esther Rum, Casa Malka Tequila, Immorel Beverages.
brands i have worked with (product development): Ghia, Kin Euphorics, Madre Mezcal, Tipsy Lady, Brooklyn Best, Sound Tea, Moment, Avec, Matcha Bar, Matchaful.
what i do
brand strategy and program development
digital marketing management
product development
expertise
digital marketing management
social media + community management
copywriting
content creation
creative asset management and directionwebstore management
creator + brand partnership management
pitch and secure influencer, brand, + community partnerships
content creation and event project management
brand strategy + program development
marketing campaign + activations
event production + management
research + reporting
product development
product marketing research
recipe development + formulation
supply chain development
